Showing posts with label fashion. Show all posts
Showing posts with label fashion. Show all posts

Monday, November 18, 2019

GOYARD ET AL: UNPOPULAR BRANDS (?)





The proliferation of online stores and their round-the-clock accessibility, particularly those that carry international fashion brands, have made us acquainted whether intentional or not with different luxury brands.

Online sellers avidly use different social media platforms to market their branded wares. They post items that they sell, and some even go to the extent of live selling (which is a new marketing phenomenon in my own estimate). Some stores carry original or authentic ones, while others sell replica ones. Original or not, they are still international fashion brands anyway.